Yoghurt flavourings: differences, uses, and tips for choosing the ideal one
Have you ever opened a yoghurt and been greeted by such a delicious smell that you could almost taste it before even trying it? That first impression is key—and it goes far beyond taste: it’s the sense of smell that truly makes the difference. Considering that the consumer’s sensory experience is everything, choosing the right […]
Design the still soft drink your market is waiting for
What was once seen as a simple refreshing beverage must now meet an increasingly broad set of consumer demands. Today’s consumer is no longer satisfied with just quenching their thirst—they also want to take care of their health, feel good, and choose products that align with a more balanced lifestyle. This shift in purchasing priorities […]
